Thursday, February 2, 2012

New Work: We Are Vandoren

Baptiste Herbin is among the artists featured in the campaign.

At Todd Allen Design, we always look forward to working on location with Vandoren. For some lucky creatives, it means a trip to France! For the rest of us, it means we get to marvel over gorgeous photos and video footage of Paris and the Mediterranean seacoast along the Var Region of southern France.

One of Vandoren's cane fields, overlooking the Mediterranian coast.

We consider it an honor and a privilege that Vandoren trusts TAD with their 100-year-old brand that spans three generations of the Van Doren family. In our latest work, we chose to build a community with our “We Are Vandoren” campaign that invites professional musicians, teachers, students and merchants to be part of this rich family heritage.

A full-spread ad featuring Bernard Van Doren.

The vibrant imagery and messaging of this campaign captures the essence of the people, places and products associated with the Vandoren brand in a way that transports you right into the sights, sounds and vibe of French culture.

Visit to see more of this current campaign.